Where tenets and standards merge into a mindset
12 febbraio 2011
I recently graduated in Corporate Communications, after having left a bit aside this blog.
Yesterday, while tidying up my desk and scanning some notes I took drafting my master thesis, I found something interesting: scattered thoughts about a post I read last November.
I remember it was an attempt to outline the idea of CSR I later structured , in the thesis, starting from a critical literature review on Corporate Social Responsibility, Stakeholder Theory, and Social Media.
Pubblicato da Daniele Righi
Archiviato in Corporate Social Responsibility, In english, sostenibilità
Etichette: Cause Related Marketing, Corporate Social Responsibility, CSR, greenwashing, Stakeholder Management, Sustainability
Lascia un commento » Archiviato in Corporate Social Responsibility, In english, sostenibilità
Etichette: Cause Related Marketing, Corporate Social Responsibility, CSR, greenwashing, Stakeholder Management, Sustainability





